Here at ChangingAging we are all about the power of the social media. It helps us reach people of like mind and tell them our story.
Yeah!!
But, sometimes, as you will see below we wind up on lists that really aren’t right for us. Consider this note from a very nice lady who, it appears, does not know a thing bout PRO-Aging. She works for GCI Health, a major NYC Pharma and health care PR firm.
Hi Bill, I want to wish you a happy 2012! Are you working on any online New Year’s “New You” stories? If so, please find an interesting article from the Wall Street Journal about this being the busiest time of the year for cosmetic surgery.
In addition, I thought you may be interested in learning more about some of the top-ranked procedures performed by members of the American Society for Dermatologic Surgery (ASDS).
As anti-aging is always top of mind at the start of a new year, you may be interested to know 82 percent of ASDS members performed injectable neurotoxin procedures overall in 2010, according to the 2010 ASDS members’ procedures survey. Specifically, 82 percent used Botox (over 1 million procedures done in 2010) and 45 percent used Dysport (over 293,000 procedures in 2010).
· Ninety-four percent of ASDS members performed skin cancer treatments procedures accounting for 3.1 million procedures in 2010. ASDS members are dermatology experts that have unique training and experience to treat the health, function and beauty of skin. ASDS members recommend that you apply sunscreen, get skin checked annually and follow skin care tips to protect skin.
· Since fat reduction is one of the top New Year’s resolutions, you’ll be interested to know that, according to the survey results, tumescent liposuction accounts for over 50 percent of all body sculpting procedures performed by ASDS members in 2010.Let me know if you’re interested in speaking with an ASDS member— happy to set something up!
Actually, I think we ought to take her up on this. I would be interested in hearing how and why surgery that is designed to disguise aging became such an important part of our health care system. I hope someone from ASDS will enlighten us.
Anonymous says
January 4, 2012 at 8:07 pmI think since at least when Oscar Wilde released “The Picture of Dorian Grey” in 1890 the idea of aging being due to sin has been reaffirmed in the wider culture.
Michael Benidt says
January 4, 2012 at 3:52 pmDr. Bill, Love your example of the mis-placed sales pitch. Social media has such great potential to, as you say, “reach people of like mind and tell them our story.” It also can help us listen to the stories of others – which is what the sellers and pitchmen so often forget. If the nice lady from GCI Health had taken any time at all to network and build a relationship with, her message to you would have been different. The huge potential of social media is it’s ability to build new relationships and solidify older ones. The tragedy of social media has been that so few people realize this. They still think it’s a billboard for their advertisements.