This is a nifty example of almost (but not really) getting it.
You begin with some pretty “far out” and “crazy” talk like this from an AP article on the to “Gray or Not to Gray” controversy…
“Kathy Kolbe, a Phoenix-based public speaker and consultant to corporations on human instincts, is one of the comparatively few gray-haired women in business. After alternating between dyed and not, she declares herself now “permanently gray” after concluding it is an advantage in more ways than one.
“She noticed she got lots of offers of help on her business travels when gray peeked through — from hoisting bags into overhead bins on airplanes to other assistance — and “pretty much nobody offered help” when it was hidden.
“So I let the whole head go gray and, voila, doors magically opened,” said Kolbe, 65.
She senses the “look of wisdom” also has a positive impact on both employees and clients.”
Then you talk about what you do…
“Gray Hair Management currently provides professional coaching to managers and executives to help them win the race for a new opportunity using unique techniques and processes.”
Then you go with the visuals because, after all, every picture tells a story don’t it.
Umm. Nice photo. Where’s the Gray Hair?